Has this ever happened to you where you’ve gone and you did a webinar and nobody showed up, you were doing just a webinar by yourself?
It’s not a great feeling in the world especially when you put all that time and effort into it.
Making webinars part of your content marketing strategy is almost a no-brainer today! Webinars in the past were an easy ticket to sales. Selling it was one of the best ways to make money with high ticket items, a decade ago. Now it has become a... [More]
"If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel." Erik Harbison| CMO & Co-Founder | The Marketing Help
The world today is dominated by social media, mobile apps, and smartphones technologies. There are countless ways you can connect with your customers, but just one channel continues to perform well year after year, and that is email marketing.
According to the news reports, email generates $44 for every $1 spe... [More]
16. September 2019 03:29
Technology has fundamentally changed the way business is done in the travel industry across continents. Corporate travel depends on travel tech as it eases the travel agencies' job by simply connecting them with their customers and promoting their travel products. Similarly, the need for a personalized, quick, and hassle-free travel experience is increasing so that travelers can focus more on their business objectives rather than the trip nuisance. A plethora of apps and travel tools are assisti... [More]
15. September 2019 22:14
Have you ever noticed a chat window popping up when you visit a website saying, “Hi, how can I help you?” offering to help you out?
That’s a chatbot in motion.
Today, in the age of digital revolution, chatbots - one of the most common AI-based enterprise application, has become the talk of the town and why not, chatbots seem to be the best engagement software. They copy what we are all doing with our smartphones today.
In business, it has always been a rule to be where yo... [More]
According to Michael Gerber’s book ‘The E-Myth’ (“Entrepreneurial Myth”) If you’re good at something it doesn’t mean that you are good at everything. If you are going to run a business, you have to be strong in accounting, finance, operations, and really-really good in marketing.
Software executive chairman Tony Zingale believes that software companies must grow fast to survive, and having a clear perception of market opportunity is the button to ... [More]
5. September 2019 20:36
Technology is revolutionizing?
It has already revolutionized. We are heading into 2020 and technology is all around us. Check your pocket, you might have one or two, it might even be how you are reading this blog! This is the world of technological advancement which has already revolutionized the way we do business and travel is no exception. Technology has fundamentally changed the way business is done in the travel industry across the continent.
The corporate travel market is huge ... [More]
15. August 2019 20:55
There is a shift going on in the business world led by digital media. The world of business travel is also changing and lead generation can seem overwhelming here. But, once you understand marketing and how to generate leads, you can pretty much control any niche.
What is your lead generation strategy as a business travel agency?
Is it word-of-mouth?
Are you sitting and waiting for new leads to come in?
Are you sitting and waiting for somebody to make a referral for your business?
Are you atten... [More]
Are you looking for an effective way to build your brand, to demonstrate thought leadership, and to position yourself to the next level? Hold on!
There is no better way to do this than writing a whitepaper.
According to the Content Marketing Institute, 70 percent of B2B companies rank whitepapers as one of the most effective forms of marketing content above videos, blogs, newsletters and online presentations.
But do you think only writing will help? You better know, it’s a &ls... [More]
Long before the content marketing become the golden ticket for marketers to educate, empower and convert leads, Bill Gates famously declared, “Content is king.” Today, the prescience of his statement is clear.
The rise of social media and internet marketing has proven him right. No business can afford to ignore content marketing as a way of building their brand and increasing profits. Being this the reason, don’t you think, we as a content marketer want our ... [More]
“Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you, but inform your thinking about ways to WOW your online presence” – Sean Gardner
Alright, Social Media Marketers! Are you struggling to get everything done in your online business every day?
Whether you have a home-based online business, or you work in real estate financial services, or virtually any busi... [More]